01
Your request
Describe the customer situation or the task in plain language. Speak it on the road, type it at your desk. If something important is missing, Genow asks.
- Voice or text
- Language of your choice
Trusted by leading manufacturers
The AI Workspace for industrial sales
Genow agents work with your sales team to handle complex sales tasks: from understanding customer requirements and finding the right solution to creating proposals and keeping CRM up to date.
European. Compliant. Secure.
- ISO 27001 certified
- GDPR compliant
- EU AI Act-ready
- Hosted in the EU
Move the entire sales process forward
Genow supports industrial sales teams at every essential step of selling complex product portfolios: from account research and solution matching to tailored proposals and CRM follow-up.
Briefing Agent
Build a complete account brief using CRM history, existing fleet data, decision-makers, competitive context and web research.
Research Agent
Create customer- and industry-specific messaging, arguments and pitch decks in your corporate templates.
Configuration Agent
Understand the requirements and identify the right product, variant and configuration using your catalog and option data.
Proposal Agent
Turn product data, prices and RFP history into a personalized first draft for review. In hours, not days.
CRM Agent
Capture meeting notes or a voice memo, update the lead and opportunity, assign next steps and share final materials.
AI Workspace
The Workspace behind every finished result
Genow brings trusted company context, live research, connected systems and real files together, so your workspace delivers completed work, not just answers.
Your systems Explore integrations and actions
Product knowledge Options data, datasheets, pricing and configuration rules.
Create a customer-specific proposal for Acme Corp with the best-fit configuration, competitive positioning and next steps.
Genow working
Reviewed account context and buying signals from your CRM.
Validated the best-fit configuration against your options data.
Building the proposal in your template …
X Product-Match.xlsx PDF Competitive-Briefing.pdf P Proposal.pptx
Web and competitors Curated sources, customer websites and market context.
Your files RFPs, customer notes, specifications and uploaded documents.
You delegate. The workspace delivers. Product matchBriefingCompetitive argumentsProposalCRM update
Genow Context Engine
The shared intelligence layer understands your product knowledge, business terminology, permissions and relationships across documents, products, customers and systems.
Structured and unstructured data
Business logic and terminology
Permissions and traceability
Shared context across workflows
How Genow works
Just tell Genow what you need.
Start with a customer request, an opportunity or a sales task. Genow pulls the right knowledge and the right agents into the workflow and hands back finished work.
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- 02
Genow understands the context
The requirement, the deal context and your company knowledge come together. Genow reads the spec, checks the account history and knows which products, documents and rules apply.
- Reads specs and drawings
- Approved sources only
- 03
Specialised agents take over
Research, solution finding, proposal creation, CRM updates: Genow picks the agents the task needs. They work in parallel and show every step with its source.
- Agents work in parallel
- Every step traceable
- 04
Your finished result
Documents in your templates, calculations, email drafts and an up-to-date CRM record. Review, adjust, send. Sign-off always stays with your team.
- Ready to send
- Human stays in control
Everything Genow hands back is ready to use.
Documents in your own templates, data in the format your team works with, and actions carried out directly in the systems you already run.
Proposals and tender responses
Complete offers in your own template: the right variant, pricing, terms and the arguments that fit this specific customer.
Customer presentations
Built in your own master slides, with the customer requirements on the agenda.
Calculations and comparisons
Prices, variants and options side by side, in the structure your team already calculates in, with a recommendation.
Actions in your systems
Genow does not stop at the file: it writes the email, logs activities and next steps in the CRM and keeps the opportunity current.
Product recommendations
The right product or configuration for the requirement, with the reasoning behind it.
Technical documents
Spec sheets, tender answers and compliance forms, filled from approved sources.
Competitive analyses
Your solution against the alternative, argument by argument, for this specific deal.
Upsell and cross-sell lists
Accounts and configurations with the highest potential, pulled from your own data.
More revenue. Lower costs.
Your sales team only offers what it knows and spends more time searching than selling. Genow changes both.
Revenue up
+20 %
higher win rate.
Customer-specific arguments, exactly at the right moment.
+10–20 %
more revenue, higher margin.
Genow identifies upsell opportunities and specifically recommends high-margin components.
100 %
of the portfolio on offer.
Genow knows every variant and actively proposes the highest-margin one.
Costs down
~ 70 %
of sales time is not selling time.
From now on, the agent takes over research, preparation and materials.
30–40 %
faster onboarding for new reps.
New hires find the knowledge, arguments and templates themselves instead of asking.
70–80 %
of every proposal already exists.
Genow finds it in your history and builds the draft in minutes.
Do the math: your hidden revenue potential.
Adjust your key figures and see how much selling time and new revenue Genow can unlock.
Your sales team
50
€750,000
€90,000
Time per sales employee for CRM updates, quotes, research, reporting and hunting for information. 15 h
Impact assumptions
50 %
Answers in minutes, sales materials at the push of a button, research in seconds.
Operational savings ~€840,000
+ 9.4 employees capacity
Your savings: the direct financial value of the reclaimed admin time.
Your additional revenue potential €1.1M–€2.1M
From the selling time reclaimed, which your team can reinvest into closing deals. We conservatively assume 15–30 % converts into new revenue.
+20% higher win rate Better-fitting solutions for your customers, more deals won.
Securely integrated. Not another tool to manage.
Genow fits into the systems you already have and makes your tool list shorter, not longer. IT and procurement do not have to set up anything new for it.
Sign in to Genow
No new password, your company account is enough
- One login with Microsoft or Google. Single sign-on instead of another password.
- Your cloud, your data. Hosted in your own environment, the data stays in house.
- Your permissions still apply. Everyone sees only what they are allowed to see.
Made in Germany
ISO 27001 certifiedGDPR compliantEU AI Act-readyHosted in the EU
Ready from day one. Part of everyday sales within 60 days.
We train your agents on your portfolio and bring them into your teams’ everyday work.
Integration + Training + Adoption
Connect your data
SharePoint, options database, price lists, CRM: your data stays where it is.
Understand your portfolio
Context knowledge, data schema, business logic: we train your agents until they truly understand your portfolio.
Tune it to your language
Terminology, sales arguments, competitors: the standard becomes your standard.
Adoption & Customer Success
Enablement, adoption tracking, ongoing optimization. No drop-and-run after go-live.
Testimonials
What our customers say about Genow.
Getting answers to internal questions has never been this easy. The Sales Assistant delivers comprehensive answers within seconds, boosting our response speed and the quality of our communication, so we can serve our customers even better.
At BÜRKLE, decades of process expertise go into every one of our system solutions, spread across many locations worldwide. Genow helps us make this wealth of experience accessible faster: for our sales team handling individual customer inquiries, as much as for our service team around our press and coating lines.
With Genow, our technical equipment know-how is available across systems and in context for the first time. Especially with our highly specialized plants, this cuts search times considerably and helps our experts make data-based decisions faster.
As a modern employers’ association, we want to offer our members the best possible digital service. Genow makes our complex and wide-ranging specialist information quickly and efficiently accessible. Our members get direct, friction-free access to exactly the information they need for their daily work.
As an internationally positioned investment bank, our people draw on a wide range of internal sources and expertise every day. Genow helps us make this knowledge more efficiently accessible across a variety of use cases within the organization. A pragmatic solution that fits well into the way we work.
The use of AI in industrial service and automation is a topic we are deeply engaged with at Eckelmann. Together with Genow, we are exploring the practical possibilities and limits of AI agents, a dialogue that is becoming increasingly important for our industry.
Partners & network
Service & support
The same product knowledge powers better service
Genow can also help internal service teams and customers find precise answers, resolve support cases faster and access the right technical documentation.
Scan the machine plate
AI Service Agent online
Error code E-102
Three likely causes. Start with the pressure valve on station 2.
PDF Maintenance-Guide.pdf p. 42
See how Genow makes complex sales work easier.
See in 30 minutes how Genow helps your team find the right products, prepare deals, and create tailored sales materials.